What impact is GenAI having on tech marketing spend? Hear directly from Gartner experts as they deliver key takeaways from the 2025 Tech Marketing Benchmarks Survey: https://gtnr.it/4em3mIy #GartnerHT #TechMarketing #TechCMO
Gartner for High Tech
Information Services
Stamford, Connecticut 24,347 followers
Gartner delivers the latest tech provider insights and trends to High Tech CEOs, Tech executives and their teams.
About us
Gartner for High Tech provides High Tech CEOs and Tech executives with actionable, objective insight that drives smarter decisions and stronger performance on an organization’s mission-critical priorities. At Gartner, we guide the leaders who shape the world. Execute on actionable, objective insight you — and your stakeholders — can trust. -Get the latest insights: https://www.gartner.com/en/insights Leverage our experts to make sense of trends and anticipate the obstacles that you need to overcome. -Sign up for our newsletters: https://www.gartner.com/en/newsletter-signup Use our practical tools to see the clear path to decisions about people, process and technology. -View benchmarks, framework, ranking and more: https://www.gartner.com/en/tools Tap into the power of your peers. Connections, conversations and actionable advice from our robust peer community. -Connect with peers: https://www.gartner.com/en/connect-with-peers Join forward-thinking leaders at events that accelerate learning, guide decision making, and identify important trends. -Explore our conferences: https://www.gartner.com/en/conferences Work with specialized local experts in your industry — wherever you are. -Join our expert webinars: https://www.gartner.com/en/experts Become a client: https://www.gartner.com/en/become-a-client Gartner social media community guidelines: https://gtnr.it/3tceMrU
- Website
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http://gtnr.it/3lDzgVv
External link for Gartner for High Tech
- Industry
- Information Services
- Company size
- 10,001+ employees
- Headquarters
- Stamford, Connecticut
Updates
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Tech marketers are facing heightened pressures to drive better outcomes with their marketing investments. See how your marketing mix stacks up against the latest benchmarks reported by your peers: https://gtnr.it/46VPkvm #GartnerHT #TechMarketing #TechCMO
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Growth takes more than tech investment. Tech CEOs: Precision messaging, demand generation, and closing sales gaps are key Strengthen buyer relationships to accelerate your customer acquisition and retention: https://gtnr.it/3IXg7NX #GartnerHT #TechGrowth #CEO
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Winning the AI vendor race isn’t just about speed. Tech vendors must balance agility with clear direction, proactive risk management, and data-driven decisions. Discover how Gartner’s AI Vendor Race Microsite helps you benchmark and refine your strategy for sustainable growth: https://gtnr.it/3ITm8uZ #GartnerHT #AI #TechVendors #Innovation
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Use interactive scenario planning to get ahead of uncertainties more efficiently and effectively: https://gtnr.it/41c3Hb8 💡A common misperception about scenario planning is that it’s impractically time-intensive. As a result, many organizations fail to plan, leaving them open to stall points that destroy, on average, 68% of corporate value. #ScenarioPlanning #Strategy #StrategicPlanning #Leadership
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How are leading tech companies adapting their marketing programs in 2025? Explore key findings from the 2025 Tech Marketing Benchmarks Survey with actionable insights shared by Gartner experts: https://gtnr.it/40E1R2N #GartnerHT #TechMarketing #TechCMO
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Navigate economic challenges with strategic cost optimization💡: https://gtnr.it/458ee8u Learn how to optimize IT spend, manage layoffs effectively, and leverage AI for cost savings. #Leadership #CostOptimization #EconomicStrategy
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In a competitive market, Tech GMs can't wait for stability: https://gtnr.it/45iaHq8 With an expected 15.5% revenue growth, focus on building demand and aligning with new customer needs. How are you preparing to shape demand in 2025? #GartnerHT #DemandGeneration #CustomerAlignment
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Enhance your organization’s ability to respond flexibly, agilely and proactively by adopting these business continuity management (BCM) practices: https://gtnr.it/4lObiox 💡 It’s not about trying to avoid disruption — it’s a matter of what you do with and during disruption. #OperationalResilience #CSuite #BusinessContinuity #Leadership
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400+ midsize enterprise leaders collaborated to map 45 technologies by ➡️ Deployment timeline ➡️ Enterprise Value ➡️ Risk Benchmark with the Technology Adoption Roadmap: https://gtnr.it/4f0UHvq #GartnerHT #TechAdoption
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